Prudential - digital sales platform
Every time a Prudential salesperson met with a potential client, they had to personalize their pitch -- a painful task we made infinitely easier with a flexible, scalable, digital sales tool.
We created 3 experiences to represent our core targets - a millennial, mid-career, and pre-retiree.
We created 3 experiences to represent our core targets - a millennial, mid-career, and pre-retiree.
Salespeople could walk company executives through a linear story demonstrating all the ways Prudential helps keep employees on track financially.
They could also jump around the experience to tailor their presentation to the time they had to make the pitch.
They could also jump around the experience to tailor their presentation to the time they had to make the pitch.
My team wrote and art directed the stories, made the motion graphics, programmed the experience, and delivered a money-making digital tool to Prudential.
case film
Selected Works
Young Lions 2020 GoldWorld Hunger Programme
SmashboxSmashbox
Keys of HopeKeys of Hope
BayerBayer
VisaVisa
GauloisesGauloises
Mars MinisMars
PrudentialPrudential
Humane SocietyHumane Society
Responsible DrinkingClemson University
